Content Manager

Work with ambitious people. Solve complex global challenges. Build solutions that move markets. TRSB is a fast-growing, tech-enabled language partner serving enterprise clients across industries and continents.

The Content Manager at TRSB owns the content strategy, governance, and performance across all channels. This role ensures that content is aligned with TRSB’s positioning as a secure, enterprise-grade platform, and directly contributes to pipeline generation and revenue growth.

Your daily routine:

Content Strategy & Planning

• Define and execute TRSB’s content strategy across:
  • Thought leadership (AI, governance, multilingual content)
  • Industry verticals (banking, insurance, pharma, legal, public sector)
  • Product marketing (features, differentiators, use cases)
• Build and manage the editorial calendar aligned with GTM priorities

Team & Workflow Management

• Manage and guide internal and external contributors
• Design scalable content workflows
• Ensure consistent tone, brand, and messaging

GTM & Revenue Alignment

• Partner with sales, marketing, and customer success teams to:
  • Develop content for ABM and enterprise deals
  • Support pipeline acceleration and deal closing
• Align content with buyer journeys (awareness → consideration → decision)

Performance & Optimization

• Track content performance and ROI (pipeline contribution, engagement, conversion)
• Continuously optimize content strategy based on data and insights
• Implement SEO and distribution best practices

AI & Innovation Leadership

• Build repeatable AI-driven content frameworks
• Stay ahead of trends in GenAI, enterprise content, and compliance

This position may be ideal for you if you:

• Have a bachelor’s degree in marketing, business administration or equivalent;
• Have a minimum of 5–8 years of experience in content marketing or content strategy (B2B marketing, ideally SaaS, technology, AI)
• Have experience managing content teams or agencies
• Possess a strong understanding of enterprise sales cycles and Account-Based Marketing (ABM)
• Are familiar with marketing tools such as HubSpot, SEO tools, and analytics platforms
• Have familiarity with AI-driven content workflows
• Are a strategic thinker with strong execution discipline
• Are data-driven and ROI-focused
• Have a strong understanding of enterprise buyers, especially in regulated industries
• Have a builder mindset—able to create scalable systems, not just content
• Are proficient in English and French, both spoken and written, as all content is produced in both languages.

What success looks like in this role:

• Deliver a quarterly content strategy aligned with revenue targets
• Build and execute editorial calendars and campaign plans tied to GTM priorities
• Develop industry-specific content playbooks that support targeted growth
• Drive measurable pipeline generation and revenue influence through content
• Improve conversion rates across all stages of the funnel
• Track, analyze, and optimize content performance, including pipeline attribution
• Maximize content ROI (cost vs output vs impact) through a data-driven approach
• Strengthen brand positioning and thought leadership in key markets

We value our teams and offer working conditions to match:

• Competitive salary
• Comprehensive group insurance
• Group RRSP
• Flexible work arrangements
• Fitness benefit
• Payment of dues to your professional order
• Referral program
• Public transit credit
• Paid vacation on your birthday